Location has been and will always be a key factor in setting up any business. Even if your business is primarily on the "cloud". After a time there will be a need for you to widen your horizon. That's where your location comes in. If your business isn't in the "cloud" then you need to sort that out from the "get-go".
Krispy Kreme Doughnuts. I recently blogged about franchising it in SVG. Am going to give two reasons why I will set up my business in Kingstown.
- Everyone comes to town At least eighty percent of the SVG's population comes to town twice a week if so little! For decades there has been this "town" mentality as the ultimate spot for everything; ranging from the very basic necessities to social entertainment. Within recent time many effort are trying to change this but sadly I don't think it can or will ever change. Also my target will be the younger folks; the children and teens who come to school everyday.
- Accessibility to resources: Kingstown has everything a business will need weather it be needed directly or indirectly for example banks, customs, media headquarters , lawyers etc. Transportation cost when items are brought will be minimal.
These two simple reasons are why I will locate my business in Kingstown from inception, despite the plans to extend there are more reasons but these two shall suffice for now!
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